These are pages from a booklet that show what kind of character merchandise Walt Disney Productions was offering in 1949. As you know revenues from these products were essential in keeping the company afloat, particularly during the "lean" 1940s. The early 40s presented a very tough time because only Dumbo was profitable (and not by a lot).
It is mind boggling to realize that Pinocchio, Bambi and Fantasia all flopped when first released.
I enjoy studying the quality control over these items. Most of them look actually very nice. There is a vitality and a sense of joy to them.
There are a lot of pages, so here goes:
Wow these are awesome!! I love how the merchandise versions are drawn more simplified than their movie counterparts! Especially Snow White, and the Evil Queen playing card is really cool too, I love these versions of them!
ReplyDeleteWhat happened to all your previous posts?
ReplyDeleteMaybe this is because I haven't eaten yet, but those biscuits look delicious.
ReplyDeleteHello Andreas
ReplyDeleteCould you please post some more designs of Rocky the Rhino I'm a huge fan of The Jungle Book